Customer Experience

Validity to drive small business email marketing success 

Validity, a leading provider of data quality and email marketing success solutions, has introduced Everest Elements – an email success platform geared towards helping small and medium-sized businesses (SMBs) access t...

Technology is the key to small business growth 

Singaporean small businesses that leverage technology are more likely to experience business growth, according to global professional accounting body, CPA Australia.  Around one-third (36.4%)...

AI is the power tool of CX 

A new global research report from MIT Sloan Management Review (SMR) Connections, Delivering Experiences That Win Business and Build Loyalty: CX Champions Share Their Strategies, sponsored by SAS, has revealed tha...

The optimal sales tech stack for SMEs 

Customer experience is vital for ensuring successful sales. Shabri Lakhani, CEO of SalesWorks, talks to us about optimising sales technology for SMEs, such as having a strong CRM, contact database and automating p...

Interactive experiences are the antidote to digital fatigue 

As digital fatigue increases with video chat and online meeting applications, new data in The 2022 State of Digital Experiences report from ON24 reveals this fatigue does not apply to digital experiences like webin...

Wix and LegalZoom offer personalised solutions for small businesses to grow...

Wix – a leading global SaaS platform – and LegalZoom – an industry leader in online business formation and a leading platform in legal, compliance and tax solutions – have announced a partnership to better help small business ow...

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